About


The Heart Behind Atoora Themes Elevating your online presence so you can show up with purpose, beauty, and unwavering confidence.

We craft feminine, elegant WordPress themes that make building your dream website feel simple, affordable, and genuinely joyful. Your website should never be a roadblock—it should fuel your goals, amplify your unique voice, and expand your reach so you can bring your biggest visions to life online.

For the dreamers, the doers, and everyone in between Whether you’re a fresh-faced blogger just starting out or a seasoned creator with years of stories to tell. A college student juggling classes and passions, a stay-at-home mom building something meaningful, a full-time entrepreneur, or a midnight side-hustler chasing big dreams. No matter where you are on your path, you deserve a beautiful, supportive online home that truly feels like you.

Our themes strip away the stress of setup. Enjoy intuitive, beginner-friendly customization options. Clean, thoughtfully designed layouts that inspire rather than overwhelm. Warm, human support from people who genuinely root for your success. When your website becomes effortless, you gain more time, energy, and spark to focus on the work that truly sets your soul on fire.

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Our themes are loved by women across every kind of creative pursuit

Coaches • Business Owners Photographers • Food Bloggers Interior Designers • Artists Copywriters • Wellness Professionals E-Commerce Shops • Authors Travel Bloggers • Influencers

If you’re pouring your heart into something meaningful, our themes were created with you in mind. Not sure if your niche or vision is a perfect match? Just reach out—we’re here to help you discover the ideal theme for your journey.

13 years in business

36k+ websites launched

520 Tutorials & Videos

1700 5-star Reviews

Behind the Brand Hi! 👋 I’m Sarah, the founder and creative director of Atoora Themes. Nothing brings me more joy than helping women step into that empowering “Yes, I can absolutely do this” moment with their websites. I’ve felt the overwhelm of turning big ideas into something tangible and shareable—I’ve walked that path myself. My deepest mission is to hand you the tools, guidance, and encouragement you need to build a site that perfectly mirrors your vision and propels your work forward.

Above all, I want your online space to be a sanctuary where your ideas bloom freely. A place that feels authentically you, supports your ambitions, and makes sharing your gifts with the world feel natural and exciting. If I can leave you feeling even a bit more confident, inspired, and capable along the way, then I’ve done exactly what I set out to do. 🤍

Meet the Team

Sarah Founder & Creative Director Sarah is the soul and creative force behind Atoora Themes, which she launched in 2012. She has a passion for beautiful font pairings, generous white space, and empowering women to create websites they’re truly proud to call their own. She calls the Pacific Northwest home, where she lives with her husband, two energetic boys, and one very pampered pup.

Emma Customer Care & Technical Support Emma is our magical, everything-gets-solved fairy godmother! With more than 20 years as a skilled web developer, she handles it all—from pre-sale questions and technical guidance to in-depth theme customizations. Emma resides in Ohio with her adored Bichon Frise, Bella, who rules the house with fluffy charm.